Antigua and Barbuda: a successful year-end and high growth expectations in the region
This year, Antigua and Barbuda has strengthened its position as a leading destination in luxury and sustainability, achieving significant advancements that support its global expansion strategy, with a prominent focus on Latin America. This regional communication strategy was developed in collaboration with EM Marketing &…
Generative Artificial Intelligence: Advances, Regulations, and Social Challenges for the Future of Decision-Making
At a time when generative artificial intelligence (generative AI) is transforming multiple sectors, debates about its regulation and its impacts on society and decision-making are becoming increasingly urgent. The 6th Latam PR Meeting, the leading network of communication agencies in Latin America, brought together prominent…
6th latamPR Meeting: Innovation and Collaboration to Drive Communication in Latin America
The latamPR Network met in Mexico to discuss the future of Public Relations in Latin America From October 21 to 23, 2024, latamPR, the leading network of communication agencies in Latin America, held its 6th Meeting in Mexico City, bringing together key industry leaders from…
BARBUDA PREPARES FOR SUSTAINABLE GROWTH WITH THE OPENING OF THE NEW BARBUDA INTERNATIONAL AIRPORT
On October 3, 2024, Barbuda International Airport was officially inaugurated, marking a historic moment for the twin island paradise of Antigua and Barbuda. This event signifies the beginning of a new chapter for Barbuda’s connectivity, tourism, and economic growth. The new Barbuda airport now enables…
Antigua and Barbuda highlights its presence at FIT 2024 with new initiatives and developments for 2025
The Antigua and Barbuda Tourism Authority had a prominent presence at the International Tourism Fair (FIT) 2024, where key initiatives were announced that will shape the destination’s development from 2025 onwards. The major opportunities that Antigua and Barbuda will offer to tourism were presented, reaffirming…
EM Marketing & Communication celebrates its 7th anniversary at the International Tourism Fair
EM Marketing & Communication, an integrated communications agency specializing in tourism marketing and led by Elsa Petersen, CEO & Founder, celebrates its 7th anniversary with its prominent participation in the International Tourism Fair from September 28 to October 1. Based in Argentina and with a…
Experience the Vitality of Antigua’s Carnival 2024!
Antigua & Barbuda’s Carnival 2024, celebrated until August 6, promises to offer a unique experience filled with color, culture, and celebration. Recognized as the largest Summer Festival in the Caribbean, this event is the main showcase of the region’s artistic and cultural expression, attracting both…
SHOWCASE ANTIGUA AND BARBUDA 2024: AN UNFORGETTABLE EXPERIENCE
EM Tourism Marketing & Communication participated in the successful Antigua and Barbuda 2024 Showcase, held from June 23 to 26, organized by the Antigua and Barbuda Hotels and Tourism Association (ABHTA) and the Antigua and Barbuda Tourism Authority (ABTA).The event began with a welcome cocktail…
Strengthening EM’s presence in Colombia
As part of its regional expansion strategy, EM Marketing & Communication, an integrated communications agency specializing in tourism marketing and led by Elsa Petersen, is strengthening its presence in the Colombian market with the addition of Laura Bautista as Trade Relations Colombia. Laura Bautista joins…
“Plastic Free July”: Transforming Tourism Towards Sustainability
The global “Plastic Free July” campaign returns this year, inviting individuals, businesses, and organizations to reduce their consumption of single-use plastics during the month of July. In the tourism sector, this campaign takes on special significance as millions of travelers seek destinations that prioritize sustainability…