EM Marketing & Communication, our agency specializing in tourism marketing led by Elsa Petersen, participated in the second edition of the Luxury Workshop organized by AERO, a key event in the aviation and luxury tourism industry. EM’s participation in AERO highlights its commitment to promoting luxury Caribbean destinations, focusing on exclusive and sustainable experiences that attract the most discerning travelers.

“Our participation in AERO reinforces our commitment to driving the growth of luxury destinations in the Caribbean, responding to the growing interest of travelers seeking exclusive and personalized experiences. These high-net-worth tourists are increasingly interested in destinations that not only offer luxury but also a strong commitment to sustainability. At EM, we focus on promoting and supporting the development of these Caribbean destinations, emphasizing their ability to provide unique experiences that attract a constantly expanding market segment,” concludes Elsa Petersen, CEO & Founder of EM Tourism Marketing & Communication.

Participation in AERO allowed EM to establish strategic partnerships with tour operators and travel agents specializing in the luxury segment, thereby strengthening its role in developing innovative business models for the region.